Joshua Distler — Portfolio

Nokia Retail

Screen loop and handset branding concepts for Nokia.

New Museum Wayfinding EL-Vinyl

New thinking in wayfinding for the New Museum. Low power electro-luminescent vinyl is used to illuminate flat signage.

Shift Packaging

Business concept, business management, web site design and architecture, packaging and identity for Shift, a font foundry.

Holland Fonts Gg

G and g contribution for Max Kisman’s Holland Font series.

Banco Deuno

Identity for a Mexican bank which was created to serve the large percentage of Mexican populace which has no access to banking.

LiveSurface Book Covers

Book cover concepts for LiveSurface gallery.

Trust Me. Tony Labat

Monograph for Tony Labat’s 30 year retrospective show. Images of Tony’s work are displayed in the book in exact chronological order so that the pieces themselves serve as a time line. Page number hyperlinks function to connect the work with commentary and vice versa.

BY:AMT Packaging

Packaging and original typeface concept for designer Alissia Melka-Teichroew whose work decontextualizes items of value. The packaging aims to emphasize this by framing each product with a digitally rendered image of classical art.

DAI

Identity concepts for Development Alternatives International. DAI uses technology to help third-world cultures thrive. Both logo concepts use simplified fractal geometry to represent growth.

LiveSurface

Business concept, business management, patent, web site design and architecture for LiveSurface, a library of layered image templates that change the way designers present their work.

Nokia Promotional

Nokia OK characters for application to t-shirts and posters at Nokia NYC store opening.

New Museum Wayfinding Cubes

New thinking in wayfinding for the New Museum. Echoing the museum’s architecture, signage continues onto the floor surfaces to define discrete three-dimensional spaces.

DesignObject

Product icon library and promotional identity for designobject. Icons were developed to visually indicate contents of shipped boxes without disclosing enough information as to subject them to theft.

13th Annual Art Auction

Defying typical holiday imagery: black and silver, Univers type, and die cut tracking holes references the lunar sources of modern holidays and superstitions in this poster, catalog and invite.

Visit London 1

Identity concept for Visit London, the City of London’s official tourism office.

Apple

Created while working as part of the Apple Graphic Design team: packaging for the original iPod, XServe, XServe G5, Cinema Display, Power Mac G5 (shown), and iPod mini.

Visit London 2

Identity concept for Visit London, the City of London’s official tourism office.

BY:AMT Logo

Identity concept for Alissia Melka-Teichroew, a designer whose line of rings and necklaces are laser cut silhouettes.

Wamu

Wordmark studies for Wamu bank.

Headspace

Identity for Headspace, a documentary about global club culture.

Music CD Labeling System

Compact disc labeling concept. Each waveform accurately depicts a complete song in a 1-inch square.

Pomeroy Book

A 30 year retrospective on the late Jim Pomeroy, a San Francisco based artist who used “scientific” installations and puns as a key element in his work. The entire book reads backwards (page by page) as a visual pun on retrospective.

Adhere

Identity concept for Adhere, a national registry which tracks heart failure statistics in order to improve treatment.

Write Action

Identity for a Vermont-based grass roots writing association.

De Rechtspraak

Identity for De Rechtspraak, the Ministry of Judges in the Netherlands.

Wall Text Poster

Promotional piece for Wall Text, the original moniker of Readymade Magazine.

New Museum Membership Kit Sketches

Easy to produce at low volumes, this laser-cut kit is packaged in an easy to ship paper envelope and contains a punch-out membership card. Alternate silk-screened bag concept also shown below.